New Networks Institute Research Bibliography, 1985-2004

Bruce Kushnick, Author or Co-author

(Note: New Networks Institute is now the research arm of Teletruth)

 

For Filings and Reports:

For earlier research reports, Research 1986-1991

 

New Networks Institute Publications

The Future of the Information Age, 1992-1999

"The Future of the Information Age," is one of the largest indendent study projects ever undertaken to examine the impact the breakup of AT&T and the creation of the Baby Bells had on telephone customers. It consists of 14 volumes, over 1,900 pages, over 910 exhibits, a computer a database of telephone prices, as well as two computer databases with data from more than 2,000 consumer telephone interviews, (conducted independently through Fairfield Research).

Over 6,000 documents were examined, including information from the FCC, National Association of Regulatory Utility Commissioners (NARUC), BellCore, telephone company annual reports, tariffs, telephone directories, proprietary reports from market research firms, trade and business articles, and association sponsored research. Also, actual telephone bills from subscribers representing 34 states were examined, including phonebill "collections" for business and residential subscribers.

The report series publishers include Probe Research, Phillips Business Information and Fairfield Research. This work culminates with the publication of "The Unauthorized Biography of the Baby Bells & Info-Scandal" (which was originally published in May 1998 as a research report) NNI's research was privately funded and intended for distribution through the sales of the reports and databases.

Each report was designed to examine specific areas, from the changes in the price of local and long distance telephone services to the earnings and profits of the Regional Bells from these services. Also, extensive consumer and business customer interviews were conducted to determine customer acceptance of new technology or competition, their knowledge of their phone charges and their viewpoint of the companies offering them local, long distance and cable services.

 

 

 

Probe Research, publisher

 

Pages

 

Exhibit

Telephone Charges In America, 1980-1993

o (3 Volumes) examines the changes in the costs of telephone services, from 1980 through the formation and first decade of the Baby Bells. It is based on government sources, such as the FCC, state Public Utilities Commissions, telephone company supplied information, including tariffs, and finally, actual charges from telephone bills, which are compared to the telephone and government information. It covers most charges, installation fees, directory assistance, calling features, inside wring, phone rental, taxes and surcharges and local and long distance charges. It is accompanied by a computer database of telephone charges representing 50 states.

254

151

Volume II Telephone Charges State Database

90

90

Volume III Telephone Charges database Manual

 26

 

50 States Telephone Charges Database, 224 Fields 27 Macros

 

Published by Probe Research, October 1993, $6,245

 

 

 

 

 

New Network Services: 500, 600, *100

o This unique report presents NNI's examination into the creation and potential uses of new area codes, 500, 600, and *100 as well as highlights the development of the local 511 (like 411) markets. Starting with an historical examination of the development of national networks, 800 and 900, including size of market and growth potentials, this report also examines the issues surrounding any new network's potential for growth, from regulation to deployment, that need to be considered by both the telephone companies and the users.

85

12

Published by Probe Research, October 1993, $995

 

 

 

 

 

Consumer Attitudes Toward Telephone and Cable Companies and Services

o (3 Volumes) examines the consumer perceptions about the companies that supply services, including local, long distance and cable companies, what consumers know (or don't know) about the costs of services, including local, long distance and cable services, and consumer interest in new services, from Videophone to Movies-On-Demand. This report is based on a proprietary survey of 1,000 consumers conducted Spring, 1993 by Fairfield Research.

94

106

Volume II 1000 Consumer Interview Analysis/Printout

52

52

Volume III Consumer Database Manual

 16

1000 Consumer Interview Database, 101 Fields, 27 Macros

 

 

Published by Probe Research, October 1993, price $5,245

 

 

 

 

 

Philip Business Information, publisher

 

 

Regional Bell Earnings, Expenditures & Profits

o Regional Bell Earnings Expenditures & Profits focuses on the earnings and expenditures of the Regional Bells by lines of business, including telephone service revenues, overseas investment, number of employees, construction costs and annual growth. It also highlights the current patchwork of telephone regulations, from the FCC to the states' jurisdiction and examines the current holes in the fabric of proper monitoring and analysis.

256

113

Complaint TO FCC and Congress

24

6

Published by Phillips Business Information, 11/94, $1,795

 

 

 

 

 

Fairfield Research, publisher

 

 

 

 

 

The Information Super-Highway: Get A Grip

o The Information Super-Highway: Get A Grip This report discusses the major issues for the future information highway and details consumer interest, RBOC expenditures, projected roll out of fiber enhanced services, and historical data from Fairfield Research pertaining to proposed I-Way applications from movies-on demand to on-line services. It details NNI's projections, which show billions in losses. This report also examines the current bills passed and pending in Congress, the issues over Universal Service, and the proposed Ameritech "Customer's First" plan.

173

40

Published by Fairfield Research, 11/94, price $995

 

 

 

 

 

New Networks Institute, publisher

 

 

 

 

 

Telecom Turf Wars '95

64

55

Volume II 1000 Consumer Interviews Analysis/Printout

52

52

Published by New Networks Institute, 1996, price $2,495.

 

 

 

 

 

Inter-NOT: Online & Internet Statistics Reality Check, '96

149

72

Published by New Networks Institute, 1996, price $495.

 

 

 

 

 

Inter-NOT: The Terrible Twos: Online's Learning Curve

127

54

Published by New Networks Institute, 1996, price $495.

 

 

 

 

 

Info-Scandal: The Unauthorized Bio of the Baby Bells

476

134

Published by New Networks Institute, May 1998, price $195.

 

 

Research Reports from 1986 through 1991

During his career Bruce Kushnick has predicted the growth of numerous interactive information markets and services that have now become commonplace. For example, in 1985 as senior telecom analyst for Link Resources, he prediced the explosive growth of voicemail and interactive voice services (Only 2% of businesses had voicemail in 1985, and now interactive voice is used for everything from automated banking to order placement).

Other reports he wrote while president of Strategic Telemedia predicted the rollout of Caller ID (1987), the creation and growth of 700 and 900 number services (1986) and even 900's stagnation (1990). He also coined such commonly used industry terms as "Intelligent 800", "Telemedia", "Interactive Voice", and "500 Caller Paid".

 

Link Resources (now Link/IDC) publisher

 

 Pages

 

Exhibit

 

 

 

The Market for Interactive Voice Services, 1986

316

34

Volume II: Interactive Voice Company Profiles

261

 

Published by Link Resources,1986, price $5,185

 

 

 

 

 

The Telephone as an Advertising Medium, 1987

95

15

Published by Link Resources,1986, price $1,200

 

 

 

 

 

Strategic Telemedia, publisher

 

 

 

 

 

700, 800, 900: The Intelligent Networks, 1988 - 1992

171

29

Published by Strategic Telemedia,1988-1992 price $995

 

 

 

 

 

Automatic Number Identification, 1988, 1989

156

22

Published by Strategic Telemedia,1988-1990, price $995

 

 

 

 

 

Telemedia, 1987, 1988, 1989, 1990

13

26

Published by Strategic Telemedia,1987-1990, price $995

 

 

 

 

 

Enhanced Billing and Collection: White Paper from Forum for

Interexchange Carriers on Enhanced Billing and Collections, 11/89

54

 54

 

 

 

III Enhanced Billing and Collection: IXC, RBOC, PUC White

Paper from Forum on Enhanced Billing and Collections, 6/90

126

 126

 

 

 

Automated and Telemarketing Service Agencies, 1991,92

245

58

Volume II Service Agency Database, 355 Fields, 97 Macros

 

 

Published by Strategic Telemedia,19891 price $1,295